Living Sport responds to Government’s Get Active Strategy

Earlier today the Secretary of State for Culture, Media and Sport by Command of His Majesty Presented to Parliament Get Active: A strategy for the future of sport and physical activity. This strategy outlines new national participation targets which seek to get over 2.5 million more adults and over 1 million children active by 2030.  

The 3 core priorities of this strategy, and what it means for the country, are:

  1. Being unapologetically ambitious in making the nation more active, whether in government or in the sport sector.
  2. Making sport and physical activity more inclusive and welcoming for all so that everyone can have confidence that there is a place for them in sport.
  3. Moving towards a more sustainable sector that is more financially resilient and robust
Group of children sitting on a bench with a basketball

Living Sport is an independent charity focused on improving the health, happiness, and wellbeing of the people of Cambridgeshire and Peterborough. They work collaboratively with partners and communities to support more people to be active in a way that works for them. Living Sports vision is of lives and communities improved by people being more active.

As 1 of 43 Active Partnerships in England, Living Sport are part of a unique network of organisations supported by Sport England. Which allows them to be the local delivery partner for their national strategy, “Uniting the Movement”, connecting them to wider conversations and bringing a wealth of knowledge from across England.

Living Sport CEO Samantha Hyde quoted

“We welcome the governments new Sport Strategy ‘Get Active’ and recognise the value of increasing physical activity and the impact it has on improving health and wellbeing.

Over the last year we have engaged with more than 6,000 people across Cambridgeshire and Peterborough, including over 800 students through school games events. In Cambridgeshire and Peterborough 28.4% our county’s children and young people, and 25.6% of adults (186,400) still do less than 30 minutes a day of physical activity. More than half (53.3%) of children and young people are not active enough to benefit their health.

We are excited about the potential opportunity the new Sport Strategy brings to improve health and wellbeing and will continue working alongside leisure, primary care and health care providers in Cambridgeshire and Peterborough to deliver this.

Living Sport takes the safety and wellbeing of children, young people and adults at risk seriously. We work to ensure that anyone providing physical activity opportunities within our county is creating a safe, and positive environment for people to benefit from. Living Sport expects our partners to be actively working to create a safer culture in sports and activity and we have policies and processes in place that keep people safe. We are pleased that Safeguarding and Welfare has been highlighted in the Sports Strategy, and deem it vital that this is prioritised”

View the full strategy here

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